Florida Senate - 2012                              CS for SB 268
       
       
       
       By the Committee on Transportation; and Senator Wise
       
       
       
       
       596-01557-12                                           2012268c1
    1                        A bill to be entitled                      
    2         An act relating to the sponsorship of state greenways
    3         and trails; creating the “John Anthony Wilson Bicycle
    4         Safety Act”; creating s. 260.0144, F.S.; providing for
    5         the Department of Environmental Protection to enter
    6         into concession agreements for naming rights of state
    7         greenway and trail facilities or property or for
    8         commercial advertising to be displayed on state
    9         greenway and trail facilities or property; providing
   10         for distribution of proceeds from such concession
   11         agreements; providing an effective date.
   12  
   13  Be It Enacted by the Legislature of the State of Florida:
   14  
   15         Section 1. This act may be cited as the “John Anthony
   16  Wilson Bicycle Safety Act.”
   17         Section 2. Section 260.0144, Florida Statutes, is created
   18  to read:
   19         260.0144Sponsorship of state greenways and trails.—The
   20  department may enter into a concession agreement with a not-for
   21  profit entity or private sector business or entity for naming
   22  rights of state greenway and trail facilities or property or for
   23  commercial sponsorship to be displayed on state greenway and
   24  trail facilities or property.
   25         (1) A concession agreement under this section shall be
   26  administered by the department and must include the requirements
   27  of subsections (3) and (4).
   28         (2)(a) Naming rights or space for a commercial sponsorship
   29  display may be provided through a concession agreement on
   30  certain state-owned greenway or trail facilities or property.
   31         (b) Signage or displays erected under this section shall
   32  comply with the provisions of s. 337.407 and chapter 479, and
   33  shall be limited to trailheads, trail intersections, directional
   34  or distance markers, interpretive exhibits, and parking areas.
   35         (c) The size of any sign or display shall be limited as
   36  follows:
   37         1. A sign or display located at a trailhead or parking area
   38  may not exceed 16 square feet.
   39         2. All other signs or displays may not exceed 4 square
   40  feet.
   41         (d) Naming rights of a facility and commercial sponsorship
   42  pursuant to a concession agreement under this section are for
   43  public relations or advertising purposes of the not-for-profit
   44  entity or private sector business or entity, and shall not be
   45  construed by that not-for-profit entity or private sector
   46  business or entity as having a relationship to any other actions
   47  of the department.
   48         (3) A concession agreement under this section shall be for
   49  a minimum of 1 year but may be for a longer period under a
   50  multiyear agreement, and may be terminated for just cause by the
   51  department with 60 days’ advance notice.
   52         (4)(a) Before installation, each name or sponsorship
   53  display must be approved by the department, as appropriate.
   54         (b) The department shall set materials and construction
   55  standards for all signage displayed.
   56         (c) All costs of a display, including its development,
   57  construction, installation, operation, maintenance, and removal,
   58  shall be paid by the concessionaire.
   59         (5) This section does not create a proprietary or
   60  compensable interest in any sign or display site or location.
   61         (6) Proceeds from concession agreements under this section
   62  shall be distributed as follows:
   63         (a) Eighty-five percent shall be deposited into the
   64  appropriate department trust fund that is the source of funding
   65  for management and operation of state greenway and trail
   66  facilities and properties.
   67         (b) Fifteen percent shall be deposited into the State
   68  Transportation Trust Fund for use in the Traffic and Bicycle
   69  Safety Education Program and the Safe Paths to School Program
   70  administered by the Department of Transportation.
   71         (7) The department may adopt rules to administer this
   72  section.
   73         Section 3. This act shall take effect July 1, 2012.