CS/CS/HB 1303

1
A bill to be entitled
2An act relating to consumer protection; creating part XII
3of chapter 559, F.S.; prohibiting certain third-party
4sellers from engaging in certain transactions over the
5Internet with consumers engaged in transactions with
6certain merchants except under certain circumstances;
7requiring certain disclosures to consumers; requiring a
8consumer's express informed consent for charges;
9authorizing consumers to cancel goods and services and
10avoid charges; providing that violations are unfair or
11deceptive trade practices; providing penalties and
12remedies for violations; providing an effective date.
13
14Be It Enacted by the Legislature of the State of Florida:
15
16     Section 1.  Part XII of chapter 559, Florida Statutes,
17consisting of section 559.951, is created to read:
18
PART XII
19
MISCELLANEOUS PROVISIONS
20     559.951  Internet sales; prohibited practices.-
21     (1)  As used in this section, the term:
22     (a)  "Initial merchant" means a person who obtains a
23consumer's billing information directly from the consumer
24through an Internet transaction initiated by the consumer.
25     (b)  "Posttransaction third-party seller" means a person
26who:
27     1.  Sells or offers for sale any good or service over the
28Internet; and
29     2.  Solicits the purchase of such good or service over the
30Internet through an initial merchant after the consumer has
31initiated a transaction with the initial merchant.
32
33The term does not include the initial merchant, a subsidiary or
34corporate affiliate of the initial merchant, or a successor of
35the initial merchant.
36     (2)  A posttransaction third-party seller may not charge or
37attempt to charge a consumer's credit card, debit card, bank
38account, or other account for any good or service sold in a
39transaction conducted over the Internet, unless:
40     (a)  Before obtaining the consumer's billing information,
41the posttransaction third-party seller clearly and conspicuously
42discloses to the consumer all material terms of the transaction,
43including:
44     1.  A description of the goods or services being offered.
45     2.  A statement that the posttransaction third-party seller
46is not affiliated with the initial merchant. Such statement must
47include the disclosure of the posttransaction third-party
48seller's name in a manner that clearly differentiates the
49posttransaction third-party seller from the initial merchant.
50     3.  The cost of such goods or services.
51     4.  How and when the charges will be processed by the
52posttransaction third-party seller.
53     (b)  The posttransaction third-party seller receives the
54express informed consent for the charge from the consumer whose
55credit card, debit card, bank account, or other account will be
56charged by:
57     1.  Obtaining from the consumer:
58     a.  The full account number of the account to be charged or
59other account information necessary to complete the transaction.
60     b.  The consumer's name and address.
61     c.  A means to contact the consumer.
62     2.  Requiring the consumer to perform an additional
63affirmative action, such as selecting a confirmation button or
64checking a box, which clearly and conspicuously indicates the
65consumer's consent to be charged the amount disclosed.
66     (c)  Before processing the consumer's credit card or
67otherwise charging the consumer or soon thereafter, the
68posttransaction third-party seller sends written notice
69confirming the transaction to the consumer by first class United
70States mail or e-mail. Such notice must clearly and
71conspicuously disclose the following:
72     1.  The good or service purchased.
73     2.  The amount that the consumer will be charged.
74     3.  The timing and frequency of charges.
75     4.  A short and plain statement disclosing the
76posttransaction third-party seller's cancellation and refund
77policy.
78     5.  A telephone number, mailing address, Internet website
79address, and e-mail address where the posttransaction third-
80party seller may be contacted.
81     6.  The name of the initial merchant or fictitious name
82under which the initial merchant is doing business, if known.
83     7.  The name of the posttransaction third-party seller or
84fictitious name under which the posttransaction third-party
85seller is doing business.
86     8.  A statement that the posttransaction third-party seller
87is an unaffiliated and separate entity from the initial
88merchant.
89     9.  A statement that the consumer is being charged by the
90posttransaction third-party seller for a transaction that is
91separate from the consumer's transaction with the initial
92merchant.
93
94If the posttransaction third-party seller sends the notice
95required under this paragraph by e-mail, the only words
96appearing in the e-mail's subject line shall be "Notice that
97(...name or fictitious name of the posttransaction third-party
98seller...) is charging your (...type of account...) account."
99     (3)  An initial merchant may not disclose a consumer's
100credit card number, debit card number, bank account number, or
101other account number, or disclose other consumer billing
102information, to a posttransaction third-party seller.
103     (4)  A posttransaction third-party seller may not:
104     (a)  Charge a consumer without providing a simple mechanism
105for the consumer to cancel the good or service and stop charges
106within a reasonable time after delivery of the written notice
107confirming the transaction; or
108     (b)  Change its vendor code, or otherwise materially change
109the way the posttransaction third-party seller is identified on
110the consumer's account, more than once per year, unless the
111posttransaction third-party seller provides the consumer with
112written notice of the change.
113     (5)  A violation of this section is deemed an unfair or
114deceptive trade practice within the meaning of part II of
115chapter 501. A person who violates this section is subject to
116the penalties and remedies provided therein.
117     Section 2.  This act shall take effect October 1, 2011.


CODING: Words stricken are deletions; words underlined are additions.